Everyone knows Alghanim Auto has announced themselves as the new franchisee of Ford, while Ford Al Wazzan say they are still the exclusive franchisee of Ford in Kuwait. What you see above was almost on every newspaper today, and to summarise the situation; it’s getting nasty.
On the front page of newspapers, you have Alghanim Auto announcing their new “official” Ford Showroom. While the Ford Alwazzan banner claims they still have exclusive distributorship of Ford and Alghanim Auto tried to apply for it twice and were declined by the Ministry of Commerce.
I don’t know how this will be resolved but the only way it can be cleared is for Ford America to release an official statement in Kuwait with who’s the distributorship (if not both) and what’s the current situation.
Update: Ford Alghanim Auto are going all in, found this instagram sponsored post
Update II: Ford Middle East called me to clear things up and sent the official statement which I’ve put below. They basically told me we picked Alghanim, which is fine but that’s only half the story. The other part is whether Alghanim got rights locally through the Ministry of Commerce or not.