Even though I wasn’t all that impressed by the device specifications when it was released it is still one of the best Android Flagships out there. The RAM is still the same (1 GB) and the camera is still the same (8 Megapixel). I actually found the most impressive feature to be the battery life (2100 mAh). The device is pretty big, it’s 0.5 inches away from a Galaxy Note but Samsung says that’s the right fit to be handheld. Click here for the full specifications.
As for the campaign, I don’t know what they even mean by the tagline “Designed for Humans”. Other devices weren’t made for cats and dogs so to speak. I think they had a low-budget for the creative department. The ‘nature’ features on the phone aren’t helping either. The phone comes equipped with nature ringtones like water drops. I don’t think people who are in to high-end full customization devices care about how the phone relates to nature. At least hTC know their target audience when releasing a flagship device.